Debbie Hanchey | Jan.11.12
Infusionsoft is set to release their latest software enhancements in the Infusionsoft 2012 Winter Release. Software upgrades in the areas of social media, e-commerce, and sales pipelines are the focus. Infusionsoft Certified Consultants are in the loop on new upgrades and receive extensive training. You may not have the time to keep up with the latest and best Infusionsoft offers, but it’s our job to!
The folks at Infusionsoft do not have “Bright Shiny Object Syndrome”.
According to Brian Gates, their rationale for all the changes was simple – they asked the customers what they wanted. When their customers ask for something, they listen, and then they act.
The customer said: “Help me expand my reach by providing my leads and/or customers with easy ways to share my content.”
Infusionsoft replied: “We have developed new social media features, which allow the user to share Web Forms and emails. Both the Infusionsoft user and their contacts can share these items with their social networks. Social shares are tracked, leads can be captured from share content and automation can be ran on those who originally shared the content. Infusionsoft users can now truly take advantage of social media in Facebook, Google+ and Twitter.”
The customer said: “I want all of my products and subscriptions in one place so that I may easily search and quickly add new/edit existing.”
Infusionsoft replied: “We have made it a priority to refine our e-commerce solution and this release contains the first of many scheduled improvements. By combining products and subscriptions, we are able to streamline the product management process along with adding greater flexibility to the system. Users will experience a revamped products page with filtering, expanded billing options and additional shipping options.”
The customer said: “I want to be able to quickly work through a list of leads with increased efficiency.”
Infusionsoft replied: “We have seen more and more Infusionsoft users who operate with small sales teams emerge with unique needs. The above benefit was first addressed in our previous release with this release adding a critical component. Users are now able to quickly edit any field directly from interactive list view. This greatly simplifies and speeds up the process of editing contact information or moving a prospect along in the sales pipeline.”
For the next 3 weeks, I’ll be spending some time explaining these new features in the areas of social media, e-commerce, and sales pipelines. Stay tuned!
Here’s the Infusionsoft YouTube video announcing the Infusionsoft 2012 Winter Release:
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