Blog

Business in a Box Marketing Systems

By |July 21st, 2014|

Business in a Box Marketing Systems are an easy way to get started automating your business marketing systems. Business in a Box isn’t a new concept. There are BIAB business documents, BIAB Square for eCommerce, BIAB for dog groomers: […]

Lake Charles Needs Marketing Automation

By |July 12th, 2014|

As a Louisiana-based marketing automation company, I see many businesses in the Lake Charles area that need marketing automation. Marketing automation has been used quite successfully to not only optimize marketing automation but also business […]

  • Infusionsoft Tag Categories
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    Infusionsoft Tag Categories for Taming Your Infusionsoft Tags

Infusionsoft Tag Categories for Taming Your Infusionsoft Tags

By |June 25th, 2014|

Infusionsoft tag categories are powerful and multi-functional. They are more than just names. They make things happen!
Ask anyone who has used Infusionsoft for long about their tags, and they will tell you how quickly […]

2014 Spring Release for Your infusionsoft Application

By |June 18th, 2014|

The 2014 Spring Release is either already in your Infusionsoft app or will be soon. They’ve changed several things, so many that I’m not sure where to begin. One highlight we all need to […]

Marketing Campaigns for Your Business Automation

By |May 28th, 2014|

“I’m not good at marketing. I don’t know how to write marketing campaigns,” you say. That’s okay. Before you buy business automation software for your small business, ask about pre-built marketing campaigns.The business automation […]

Marketing Content for Your Business Automation

By |May 22nd, 2014|

One of THE show stoppers I see when business owners begin their automation process is marketing  content for the email sequences, landing pages, blog articles, workflow processes, etc. Few business owners consider writing to […]

Your Resistance to Business Automation is Limiting Your Growth

By |May 19th, 2014|

We all want to stick with what we know. It’s hard to try something new. It takes time and planning. And then there’s always that nagging voice saying, “What if I make a mistake?”

But […]

Small Business Automation Starts Here

By |May 6th, 2014|

Sometimes the thought of change is overwhelming. Too many decisions and our brains just shut down. Making a major business decision like small business automation certainly requires innumerable decisions. A confused mind can’t decide, so […]

Small Business Sales & Marketing Scorecard

By |April 22nd, 2014|

When I came on board with Infusionsoft in 2011, one of the first things I learned was their 7 step Perfect Customer Lifecycle. That name was later changed to Lifecycle Marketing. It’s a very […]

  • Segment Leads
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    Easy Step 2: Segment Leads, Capture Contact Information & Demographics

Easy Step 2: Segment Leads, Capture Contact Information & Demographics

By |April 17th, 2014|

Segment leads, capture contact information and demographics to send the right messaging to leads. Use the lead capture process to segment leads. Think about all the promotional emails you receive each day. How many […]